Located in the heart of the Midlands, Athena is a dynamic and versatile venue offering exclusive hire for everything from conferences and awards dinners to concerts, festivals, weddings, exhibitions, and sporting events. With flexible spaces including the Cinema Suite, Deco Lounge, Foyer, and Gallery, Athena can accommodate up to 2,000 guests — ideal for both intimate gatherings and large-scale productions. The venue is equipped with cutting-edge AV technology, to include industry leading RCF PA system, dedicated leased fibre connectivity, and ample onsite parking. Plus, Athena is partially powered by solar energy, reflecting our commitment to sustainable events without compromising on impact. Trusted by industry giants like O2, Amazon, and Krispy Kreme, and proud host of renowned events such as Bowls England, and high-profile award dinners and conferences — Athena is where experience meets excellence.