Welcome to one of the most unique and high-visibility event spaces in Santa Monica — an iconic open-air pavilion located directly on the world-famous 3rd Street Promenade. This freestanding structure sits in the center of the pedestrian walkway, surrounded by constant foot traffic from tourists, shoppers, locals, and influencers. With its bright architectural identity, open air environment, and integrated outdoor seating, the space offers unmatched visibility for brand activations, pop-up experiences, product launches, PR events, and community events. The pavilion includes: -A fully built-out service counter that serves premium boba tea, coffees, pastries and gelatos -Indoor standing space with abundant natural light with a beautiful island seating area -Outdoor guest area with multiple café tables and chairs -360° visibility from every direction -Surrounding the pavilion is the world famous pedestrian-only 3rd Street Promenade street with ample space for guests to hang out -One of the most recognizable footprints on the Promenade -Whether you're launching a new product, hosting an event, or creating an immersive experience, this location guarantees attention, visibility, and foot traffic. Features -Prime 3rd Street Promenade location (center pavilion) -Open-air design with indoor/outdoor flow -Highly photogenic orange/yellow color palette -Over 500 sqft of building wall space for signage opportunities -Outdoor seating (tables + chairs available) -Power outlets -Bright natural lighting -ADA accessible -Easy load-in / load-out Ideal Uses -Brand activations -Pop-up retail -Sampling events -Product launches -Food & beverage activations -Influencer events & meet-ups -Content creation / filming / photography -Experiential marketing -Community gatherings -Small private events