PHX XR Studio

The studio offers a state-of-the-art broadcast production studio facility featuring two soundstages, including an immersive award-winning VR studio featuring LED walls and floors. Our revolutionary facility is unlike any other in North America in that transmission and production happen all under one roof. Our state-of-the-art broadcast production studio with immersive LED walls and floors completely immerses talent in any location imaginable, with award-winning virtual reality capabilities that are truly out of this world. LED walls and floor integrate with our ARRI Amira cameras to create a virtual environment that provides a seamless, fully immersive, real-time experience. Your talent will be able to see and interact with their environment as though they were actually there.` Let the studio be your next location scout. Using LED immersive environment you can take your production anywhere around the world without ever leaving the studio. Control lighting, noise, you name it. Imagine changing locations or positions without having to resent lighting or cameras. extended reality stage has LED walls and floor creating a 360-degree totally immersive environment. With an LED stage environment you are right in the action and interacting in real-time with live guests, animated backdrops, stats, facts, and graphics right in front of you. Think of the cost savings for your project with no travel or logistics. With LED technology you shoot in real time compositing and dramatically cutting down on your post-production costs. with the studio and networks, your production possibilities are endless.  Film and Television Production: Use the studio for shooting scenes in a controlled virtual environment, eliminating the need for extensive location shoots. Create your own custom environments and shoot at multiple virtual locations on the same day! Commercial Advertising: Create visually stunning and immersive advertising campaigns by integrating products seamlessly into virtual environments. Virtual Events and Conferences: Host virtual events with a lifelike atmosphere, allowing attendees to feel present in a shared virtual space. Training and Simulation: Develop realistic training scenarios for various industries, such as medical training, military simulations, or emergency response exercises. Architectural Visualization: Showcase architectural designs in a virtual environment, allowing clients to explore and experience spaces before they are built. Gaming and Virtual Reality (VR) Content: Produce immersive gaming experiences or VR content, taking advantage of the seamless integration with ARRI Amira cameras for high-quality visuals. Music Videos: Enhance music videos with dynamic and visually captivating backgrounds, creating a unique and memorable visual experience for viewers. Product Launches: Present new products in a captivating virtual environment, providing a memorable and interactive experience for the audience. Fashion Shows: Host virtual fashion shows with customizable and dynamic backgrounds, elevating the presentation of clothing collections. 360-Degree Experiences: Develop content for 360-degree experiences, allowing viewers to explore environments from all angles. Immersive Storytelling: Create immersive narratives by transporting audiences to virtual worlds that enhance the storytelling experience. Virtual Tours: Generate virtual tours for real estate, tourism, or educational purposes, providing a realistic sense of space and surroundings. Live Broadcasts and Streaming: Produce live broadcasts with interactive virtual elements, engaging audiences in real-time. Corporate Presentations: Elevate corporate presentations by incorporating dynamic and immersive visuals that capture the audience's attention. Simulated Interviews: Conduct interviews in virtual settings, providing a unique and visually appealing backdrop. Educational Content: Develop educational content that allows students to explore historical events, scientific concepts, or cultural environments in a virtual space. Virtual Museums and Galleries: Create virtual exhibits, allowing users to explore art collections or historical artifacts in a realistic setting. Astronomy and Space Exploration Simulations: Simulate outer space environments for educational purposes or entertainment, providing a realistic experience of space exploration. Interactive Installations: Design interactive installations for events, museums, or public spaces, engaging audiences with captivating virtual experiences. Cinematic VR Experiences: Produce cinematic VR content that immerses viewers in compelling narratives and visually stunning environments.