{"id":20125,"date":"2023-03-21T20:34:19","date_gmt":"2023-03-22T03:34:19","guid":{"rendered":"https:\/\/www.peerspace.com\/resources\/?p=20125"},"modified":"2024-08-21T10:10:49","modified_gmt":"2024-08-21T17:10:49","slug":"creating-event-social-media-plan","status":"publish","type":"post","link":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/","title":{"rendered":"9 Things to Consider When Creating an Event Social Media Plan"},"content":{"rendered":"\n<p>Need an event social media plan to slay your next important <a href=\"https:\/\/www.peerspace.com\/plan\/function\">gathering<\/a>? We get it. Our world is saturated with social media, and taking advantage of massive networks like Facebook, Instagram, and Twitter is virtually required to effectively publicize any event. Using eye-catching images, snappy hashtags, and clever sharing, you can generate huge buzz and ensure that your event is a stunning and memorable success. <\/p>\n\n\n\n<p>But to do so strategically, it\u2019s crucial to put together an event social media plan. To put it simply, it\u2019s a systematic schedule for what you\u2019re going to post and share on various social media sites, as well as when you\u2019re planning to do it. <\/p>\n\n\n\n<p>You decide all of this many weeks in advance \u2014 this way, you\u2019re way less likely to forget any key steps as the date of your event approaches. Keep reading for a list of nine vital factors to account for as you\u2019re creating your event social media plan.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Ensure your prospective event venue is marketable<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><picture><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-1024x683.webp 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-300x200.webp 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-768x512.webp 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-750x500.webp 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events.avif 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/avif\"><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-1024x683.webp 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-300x200.webp 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-768x512.webp 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-750x500.webp 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img src=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-1024x683.webp\" height=\"683\" width=\"1024\" srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-1024x683.webp 1024w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-300x200.webp 300w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-768x512.webp 768w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events-750x500.webp 750w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" class=\"wp-image-89879 sp-no-webp\" alt=\"San Diego Birthday Ideas\" loading=\"lazy\" decoding=\"async\"  > <\/picture><figcaption class=\"wp-element-caption\">Source: Peerspace<\/figcaption><\/figure>\n\n\n\n<p>In order to make your event as appealing as possible both in advance on social media and for in-person guests, you\u2019ll need to pick the right venue: somewhere cool, unique, and perfectly suited to your audience. <a href=\"https:\/\/www.peerspace.com\/plan\/event\">Peerspace<\/a> is the ideal resource to use to locate your event space. <\/p>\n\n\n\n<p>As the internet\u2019s largest marketplace for venues, it\u2019s most event planners\u2019 go-to site to find locations for corporate events, including launch parties, meetings, off-sites, retreats, brainstorming sessions, and more.\u00a0<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Here are some of our favorite event spaces in cities across the globe:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>This <a href=\"https:\/\/www.peerspace.com\/pages\/listings\/6303fdc98cb523000eb2b2d2\">beach private event space<\/a> in San Diego, CA (pictured above) that&#8217;s ideal for casual B2B and B2C events<\/li>\n\n\n\n<li>This <a href=\"https:\/\/www.peerspace.com\/au\/pages\/listings\/624a82fc2374b6000f33bca2\">iconic large venue<\/a> in Sydney, Australia that&#8217;s perfect for large-scale corporate events for shareholders<\/li>\n\n\n\n<li>This <a href=\"https:\/\/www.peerspace.com\/pages\/listings\/577294b47cdf7209005e67ed\">modern industrial loft and gallery<\/a> in Manhattan, NYC for chic, mid-sized events<\/li>\n\n\n\n<li>This <a href=\"https:\/\/www.peerspace.com\/pages\/listings\/636ff4d2d6990c0022357796\">downtown Wynwood event space<\/a> in Miami, FL perfect for large-sized Art Basel events and more<\/li>\n\n\n\n<li>This <a href=\"https:\/\/www.peerspace.com\/pages\/listings\/61b0c83e21ef57000df97348\">elegant, versatile event ballroom space<\/a> in London, England perfect for large corporate and casual events<\/li>\n<\/ul>\n\n\n\n<p>You get the idea! Use Peerspace to discover incredible event spaces that suit your brand and that provide the look and amenities you need. It&#8217;s the first step to promoting an event that will capture your audience&#8217;s attention.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Decide which social networks you will use<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><picture><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-1024x683.avif 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-300x200.avif 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-768x512.avif 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-750x500.avif 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space.avif 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/avif\"><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-1024x683.webp 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-300x200.webp 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-768x512.webp 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-750x500.webp 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img src=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-1024x683.jpg\" height=\"683\" width=\"1024\" srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-1024x683.jpg 1024w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-300x200.jpg 300w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-768x512.jpg 768w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space-750x500.jpg 750w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/novato-Marin-County-Meeting-Event-Space.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" class=\"wp-image-91075 sp-no-webp\" alt=\"unique catering ideas\" loading=\"lazy\" decoding=\"async\"  > <\/picture><figcaption class=\"wp-element-caption\">Source: Peerspace<\/figcaption><\/figure>\n\n\n\n<p>As part of your event social media plan, be sure to thoughtfully consider which social networks will be most effective. This depends on your intended audience and industry, as well as the kind of event you\u2019re holding. For instance, a primarily professional, business-related event (particularly B2B-oriented) should take advantage of LinkedIn, but you won\u2019t find many hip, youthful audiences here like you might on TikTok. <\/p>\n\n\n\n<p>And Instagram is especially great if your content centers around beautiful or interesting images \u2014 say, if you\u2019re promoting an art gallery opening or the launch of a new, aesthetically-pleasing product. Facebook is the largest social networking site in the world, so it\u2019s probably a good bet for the majority of events. Consider what audience you\u2019re hoping to draw and plan accordingly. This <a href=\"https:\/\/www.tryinteract.com\/quiz\/what-social-network-is-best-for-your-brand\/\">quiz from Interact<\/a> can help you decide what platforms to focus on.<\/p>\n\n\n\n<p><strong><em>Check out these <a href=\"https:\/\/www.peerspace.com\/resources\/creative-ideas-community-event\/\">community event ideas<\/a> to bring your chosen community members together.<\/em><\/strong><\/p>\n\n\n\n<!-- Begin Peerspace Banner -->\n<div class=\"banner\">\n  <div class=\"banner-text\">\n\n    \n    <h2>Book the perfect event venue.<\/h2>\n\n    \n    \n    <p>\n      Peerspace is the easiest way to book the perfect event space. Enjoy the largest location library and hassle-free bookings today.    <\/p>\n\n    \n    \n    <a href=\"https:\/\/www.peerspace.com\/plan\/event\" target=\"_self\" class=\"button white cta-segment cta-banner\">Find event venues<\/a>\n\n    \n  <\/div>\n  <div class=\"banner-image\" style=\"background-image: url('https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Marina-Rooftop-with-Best-Sunset-View-tampa-rental.webp') ;\">\n  <\/div>\n<\/div>\n<!-- End Peerspace Banner -->\n\n\n<h2 class=\"wp-block-heading\">3. Keep your profiles updated and professional<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><picture><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-lots-of-light-mission-loft-office-1024x683.webp 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-lots-of-light-mission-loft-office-300x200.webp 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-lots-of-light-mission-loft-office-768x512.webp 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-lots-of-light-mission-loft-office-750x500.webp 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-lots-of-light-mission-loft-office.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img src=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-lots-of-light-mission-loft-office-1024x683.webp\" height=\"683\" width=\"1024\" srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-lots-of-light-mission-loft-office-1024x683.webp 1024w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-lots-of-light-mission-loft-office-300x200.webp 300w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-lots-of-light-mission-loft-office-768x512.webp 768w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-lots-of-light-mission-loft-office-750x500.webp 750w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-lots-of-light-mission-loft-office.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" class=\"wp-image-70664 sp-no-webp\" alt=\"Rent Office Space by the Hour in San Francisco\" loading=\"lazy\" decoding=\"async\"  > <\/picture><figcaption class=\"wp-element-caption\">Source: Peerspace<\/figcaption><\/figure>\n\n\n\n<p>Promoting events on social media isn\u2019t <em>just <\/em>about the posts themselves! Whatever page you\u2019re posting on, you want to make sure to start out with the best possible profile. Often, people will click on the page that\u2019s posting an event to learn more about it \u2014 so having a professional-looking profile may make or break your overall image. <\/p>\n\n\n\n<p>You should especially focus on having a concise, eye-catching bio that includes any relevant link(s), as well as pictures that are high-resolution and formatted properly for whichever site you\u2019re using (for instance, you don\u2019t want your page\u2019s Facebook profile picture to be stretched or your cover photo to be cut off unattractively). <\/p>\n\n\n\n<p>For the sake of thoroughness, be sure to optimize your posts for mobile devices, as some sites may crop images differently, etc.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. Consider paid Facebook and Instagram ads<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><picture><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-1024x684.avif 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-300x200.avif 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-768x513.avif 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-750x500.avif 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis.avif 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/avif\"><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-1024x684.webp 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-300x200.webp 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-768x513.webp 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-750x500.webp 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img src=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-1024x684.jpg\" height=\"684\" width=\"1024\" srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-1024x684.jpg 1024w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-300x200.jpg 300w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-768x513.jpg 768w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis-750x500.jpg 750w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Event-Venue-in-St-Louis.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" class=\"wp-image-89569 sp-no-webp\" alt=\"All Black Party Ideas\" loading=\"lazy\" decoding=\"async\"  > <\/picture><figcaption class=\"wp-element-caption\">Source: Peerspace<\/figcaption><\/figure>\n\n\n\n<p>One of the greatest things about social media is the fact that for the most part, it\u2019s free. But paid Instagram and Facebook ads can be the difference between only a small percentage of your followers seeing your posts and lots of engagement on your Facebook event, for instance. To learn more, check out<em> <\/em><a href=\"https:\/\/blog.promonavigator.com\/how-to-advertise-on-facebook-in-2023\/\">PromoNavi Blog&#8217;s<\/a> guide to effective Facebook advertising for events.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Choose the right hashtags<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><picture><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-1024x683.avif 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-300x200.avif 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-768x512.avif 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-750x500.avif 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago.avif 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/avif\"><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-1024x683.webp 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-300x200.webp 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-768x512.webp 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-750x500.webp 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img src=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-1024x683.jpeg\" height=\"683\" width=\"1024\" srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-1024x683.jpeg 1024w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-300x200.jpeg 300w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-768x512.jpeg 768w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago-750x500.jpeg 750w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/Corporate-Event-Venue-Waterfront-Patio-El-Lago.jpeg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" class=\"wp-image-91742 sp-no-webp\" alt=\"Launch Party Ideas\" loading=\"lazy\" decoding=\"async\"  > <\/picture><figcaption class=\"wp-element-caption\">Source: Peerspace<\/figcaption><\/figure>\n\n\n\n<p>Taking advantage of hashtags should be an integral part of your event social media plan. Numerous platforms support hashtags: Twitter, Instagram, Facebook, YouTube, Tumblr, and more. You\u2019ll want to unite the powers of all of these sites (so to speak) by deciding on a <a href=\"https:\/\/www.peerspace.com\/resources\/best-hashtags-photographers\/\">hashtag<\/a> that you\u2019ll use across the board. Most importantly, it needs to be one that hasn\u2019t been used extensively in the past. This way, your event becomes the primary focus when anyone searches for that hashtag. <\/p>\n\n\n\n<p>In addition to being distinctive, it should be as short as possible. Your event\u2019s hashtag should also be easy to remember and spell. That\u2019s a lot of criteria, but if you take some time to brainstorm, it shouldn\u2019t be too tough to decide on a quick and memorable phrase that\u2019ll sum up your event.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">6. Incorporate content from past events in your current advertising<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><picture><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-1024x682.avif 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-300x200.avif 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-768x511.avif 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-750x500.avif 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space.avif 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/avif\"><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-1024x682.webp 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-300x200.webp 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-768x511.webp 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-750x500.webp 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img src=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-1024x682.jpeg\" height=\"682\" width=\"1024\" srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-1024x682.jpeg 1024w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-300x200.jpeg 300w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-768x511.jpeg 768w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space-750x500.jpeg 750w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/nyc-Midtown-East-Gallery-Event-Space.jpeg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" class=\"wp-image-85839 sp-no-webp\" alt=\"Midtown East Gallery\/Event Space - Pre-Industrial Age Restoration\" loading=\"lazy\" decoding=\"async\"  > <\/picture><figcaption class=\"wp-element-caption\">Source: Peerspace<\/figcaption><\/figure>\n\n\n\n<p>Have you held past events that are similar to the one you&#8217;re currently planning? If so, you can use photos, videos, quotations, attendee testimonials, and other content from those events. This gives followers a realistic and convincing idea of what this year\u2019s event will be like. It\u2019s a great idea to make use of this wealth of existing content by giving it a new spin.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">7. Ask participants to help promote the event<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><picture><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-Unique-Event-Space-Photo-Studio-Meeting-space-1024x683.webp 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-Unique-Event-Space-Photo-Studio-Meeting-space-300x200.webp 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-Unique-Event-Space-Photo-Studio-Meeting-space-768x512.webp 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-Unique-Event-Space-Photo-Studio-Meeting-space-750x500.webp 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-Unique-Event-Space-Photo-Studio-Meeting-space.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img src=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-Unique-Event-Space-Photo-Studio-Meeting-space-1024x683.jpeg\" height=\"683\" width=\"1024\" srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-Unique-Event-Space-Photo-Studio-Meeting-space-1024x683.jpeg 1024w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-Unique-Event-Space-Photo-Studio-Meeting-space-300x200.jpeg 300w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-Unique-Event-Space-Photo-Studio-Meeting-space-768x512.jpeg 768w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-Unique-Event-Space-Photo-Studio-Meeting-space-750x500.jpeg 750w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-francisco-Unique-Event-Space-Photo-Studio-Meeting-space.jpeg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" class=\"wp-image-84433 sp-no-webp\" alt=\"most instagrammable places sf\" loading=\"lazy\" decoding=\"async\"  > <\/picture><figcaption class=\"wp-element-caption\">Source: Peerspace<\/figcaption><\/figure>\n\n\n\n<p>Does your event involve influencers? If so, you\u2019ll want to enlist their influence via their huge social media following to help promote your event. Likewise, you can tag anyone who\u2019s speaking at the event in your postings, and then ask them to post about it so their existing followers know about the event. <\/p>\n\n\n\n<p>Anyone who\u2019s already interested in a particular speaker enough to follow them is going to be more likely to come to an event to see them.\u00a0<\/p>\n\n\n\n<p><strong><em>These <a href=\"https:\/\/www.peerspace.com\/resources\/unique-vip-event-ideas\/\">unique VIP event ideas<\/a> will help you take care of your influencers and other special guests!<\/em><\/strong><\/p>\n\n\n\n<!-- Begin Peerspace Banner -->\n<div class=\"banner\">\n  <div class=\"banner-text\">\n\n    \n    <h2>Book the perfect event venue.<\/h2>\n\n    \n    \n    <p>\n      Peerspace is the easiest way to book the perfect event space. Enjoy the largest location library and hassle-free bookings today.    <\/p>\n\n    \n    \n    <a href=\"https:\/\/www.peerspace.com\/plan\/event\" target=\"_self\" class=\"button white cta-segment cta-banner\">Find event venues<\/a>\n\n    \n  <\/div>\n  <div class=\"banner-image\" style=\"background-image: url('https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/glasshouse-elegant.webp') ;\">\n  <\/div>\n<\/div>\n<!-- End Peerspace Banner -->\n\n\n<h2 class=\"wp-block-heading\">8. Make your event as Insta-worthy as possible<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><picture><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-1024x682.avif 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-300x200.avif 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-768x511.avif 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-750x500.avif 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe.avif 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/avif\"><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-1024x682.webp 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-300x200.webp 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-768x511.webp 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-750x500.webp 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img src=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-1024x682.jpg\" height=\"682\" width=\"1024\" srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-1024x682.jpg 1024w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-300x200.jpg 300w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-768x511.jpg 768w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe-750x500.jpg 750w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/seattle-Unique-Quirky-Private-Event-Room-Cafe.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" class=\"wp-image-87711 sp-no-webp\" alt=\"Winter Wedding Venues in Seattle\" loading=\"lazy\" decoding=\"async\"  > <\/picture><figcaption class=\"wp-element-caption\">Source: Peerspace<\/figcaption><\/figure>\n\n\n\n<p>One of the greatest ways to get more publicity for your event once it\u2019s happened. Make it visually appealing so that attendees will automatically want to brighten up their Instagram and other social media feeds with images from the event. <\/p>\n\n\n\n<p>This means having your event be as aesthetically pleasing as possible. That\u2019s heavily dependent on finding the right venue, so check out <a href=\"https:\/\/www.peerspace.com\/plan\/corporate-event\">Peerspace<\/a> to locate unique and beautiful spaces in your city. <\/p>\n\n\n\n<p>For instance, imagine how many photos people will take if your<a href=\"https:\/\/www.peerspace.com\/plan\/rooftop\"> rooftop party<\/a> includes a great view of the city skyline! <\/p>\n\n\n\n<p>Or, if there\u2019s a celebrity in attendance, people will definitely want to get selfies with them. You can also incorporate something like a photo booth (with event branding) or other backdrops that\u2019ll make guests want to share photos. The sky\u2019s the limit, so be creative.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">9. Live-tweet your event to increase views<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><picture><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-1024x683.avif 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-300x200.avif 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-768x512.webp 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-750x500.webp 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park.avif 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/avif\"><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-1024x683.webp 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-300x200.webp 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-768x512.webp 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-750x500.webp 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img src=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-1024x683.webp\" height=\"683\" width=\"1024\" srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-1024x683.webp 1024w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-300x200.webp 300w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-768x512.webp 768w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park-750x500.webp 750w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/los-angeles-Stylish-production-event-space-Highland-Park.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" class=\"wp-image-91045 sp-no-webp\" alt=\"women\u2019s conference ideas\" loading=\"lazy\" decoding=\"async\"  > <\/picture><figcaption class=\"wp-element-caption\">Source: Peerspace<\/figcaption><\/figure>\n\n\n\n<p>Your event can be a source of useful and eye-catching content for your brand or organization\u2019s social media profiles. And Twitter may be best known for this, as it\u2019s a common practice to live-tweet (and not just events \u2014 people even live-tweet TV shows). <\/p>\n\n\n\n<p>In particular, share the best photos and quotes from speakers and attendees. When doing so, tag their Twitter handles whenever possible to create more engagement. Designate someone to be in charge of live-tweeting your event throughout. It\u2019s a great way to demonstrate the success of your event to all your Twitter followers. <\/p>\n\n\n\n<p>In addition to live-tweeting, you can also post videos and images to your page\u2019s Instagram or Snapchat story as live updates to increase your content flow.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Event social media plan: conclusion<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><picture><source srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/boston-unny-Industrial-Meeting-Space-Skyline-Views-table-1024x682.webp 1024w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/boston-unny-Industrial-Meeting-Space-Skyline-Views-table-300x200.webp 300w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/boston-unny-Industrial-Meeting-Space-Skyline-Views-table-768x511.webp 768w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/boston-unny-Industrial-Meeting-Space-Skyline-Views-table-750x500.webp 750w,https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/boston-unny-Industrial-Meeting-Space-Skyline-Views-table.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" type=\"image\/webp\"><img src=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/boston-unny-Industrial-Meeting-Space-Skyline-Views-table-1024x682.jpg\" height=\"682\" width=\"1024\" srcset=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/boston-unny-Industrial-Meeting-Space-Skyline-Views-table-1024x682.jpg 1024w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/boston-unny-Industrial-Meeting-Space-Skyline-Views-table-300x200.jpg 300w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/boston-unny-Industrial-Meeting-Space-Skyline-Views-table-768x511.jpg 768w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/boston-unny-Industrial-Meeting-Space-Skyline-Views-table-750x500.jpg 750w, https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/boston-unny-Industrial-Meeting-Space-Skyline-Views-table.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" class=\"wp-image-78700 sp-no-webp\" alt=\"How To Host A Meeting\" loading=\"lazy\" decoding=\"async\"  > <\/picture><figcaption class=\"wp-element-caption\">Source: Peerspace<\/figcaption><\/figure>\n\n\n\n<p>Follow these steps to execute a flawless event social media plan that provides tremendous ROI. Ensuring you have an amazing event space that is both aesthetically on-point and well-equipped is easy to do with <a href=\"https:\/\/www.peerspace.com\/plan\/gathering\">Peerspace<\/a>.<\/p>\n\n\n\n<p>Simply head to our website, enter your event&#8217;s location, and search listings to find your perfect spot. If you have any questions or requests, reach out to your venue&#8217;s local host and they&#8217;ll be happy to help. Booking an event venue that complements your event social media plan is what <a href=\"https:\/\/www.peerspace.com\/plan\/celebration\">Peerspace<\/a> is all about! <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/www.peerspace.com\/plan\/event\"><em><strong>Find unique event spaces on Peerspace<\/strong><\/em><\/a><\/h2>\n","protected":false},"excerpt":{"rendered":"<p>Need an event social media plan to slay your next important gathering? We get it. Our world is saturated with social media, and taking advantage of massive networks like Facebook, Instagram, and Twitter is virtually required to effectively publicize any event. Using eye-catching images, snappy hashtags, and clever sharing, you can generate huge buzz and<\/p>\n","protected":false},"author":27,"featured_media":89879,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"Here's how to create an event social media plan. It\u2019s a systematic schedule for what you post on social media and when you plan to do so.","footnotes":""},"categories":[431],"tags":[19,73,1060,18,17,20,13,35,152],"cohorts":[1307],"class_list":["post-20125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","tag-corporate-event-planner","tag-corporate-events","tag-event-ideas","tag-event-planner","tag-event-planning","tag-event-planning-tips","tag-events","tag-instagram","tag-social-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>9 Things to Consider When Creating an Event Social Media Plan - Peerspace<\/title>\n<meta name=\"description\" content=\"Here&#039;s how to create an event social media plan. It\u2019s a systematic schedule for what you post on social media and when you plan to do so.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"9 Things to Consider When Creating an Event Social Media Plan - Peerspace\" \/>\n<meta property=\"og:description\" content=\"Here&#039;s how to create an event social media plan. It\u2019s a systematic schedule for what you post on social media and when you plan to do so.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/\" \/>\n<meta property=\"og:site_name\" content=\"Peerspace\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/peerspace\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-22T03:34:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-21T17:10:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Nina Gunther-Segal\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@peerspace\" \/>\n<meta name=\"twitter:site\" content=\"@peerspace\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nina Gunther-Segal\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/creating-event-social-media-plan\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/creating-event-social-media-plan\\\/\"},\"author\":{\"name\":\"Nina Gunther-Segal\",\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/#\\\/schema\\\/person\\\/6f030d2549588c36de19e8e0db5f1945\"},\"headline\":\"9 Things to Consider When Creating an Event Social Media Plan\",\"datePublished\":\"2023-03-22T03:34:19+00:00\",\"dateModified\":\"2024-08-21T17:10:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/creating-event-social-media-plan\\\/\"},\"wordCount\":1508,\"publisher\":{\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/creating-event-social-media-plan\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/wp-content\\\/uploads\\\/san-diego-Good-Life-Beach-Events.webp\",\"keywords\":[\"Corporate Event Planner\",\"corporate events\",\"event ideas\",\"Event Planner\",\"event planning\",\"Event Planning Tips\",\"events\",\"instagram\",\"social media\"],\"articleSection\":[\"Events\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/creating-event-social-media-plan\\\/\",\"url\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/creating-event-social-media-plan\\\/\",\"name\":\"9 Things to Consider When Creating an Event Social Media Plan - Peerspace\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/creating-event-social-media-plan\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/creating-event-social-media-plan\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/wp-content\\\/uploads\\\/san-diego-Good-Life-Beach-Events.webp\",\"datePublished\":\"2023-03-22T03:34:19+00:00\",\"dateModified\":\"2024-08-21T17:10:49+00:00\",\"description\":\"Here's how to create an event social media plan. It\u2019s a systematic schedule for what you post on social media and when you plan to do so.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/creating-event-social-media-plan\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/creating-event-social-media-plan\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/creating-event-social-media-plan\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/wp-content\\\/uploads\\\/san-diego-Good-Life-Beach-Events.webp\",\"contentUrl\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/wp-content\\\/uploads\\\/san-diego-Good-Life-Beach-Events.webp\",\"width\":1200,\"height\":800,\"caption\":\"Source: Peerspace\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/creating-event-social-media-plan\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"9 Things to Consider When Creating an Event Social Media Plan\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/#website\",\"url\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/\",\"name\":\"Peerspace\",\"description\":\"Resources for the Creative Community\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/#organization\",\"name\":\"Peerspace\",\"url\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/wp-content\\\/uploads\\\/320180448_537730991614706_6776666821941108653_n.jpg\",\"contentUrl\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/wp-content\\\/uploads\\\/320180448_537730991614706_6776666821941108653_n.jpg\",\"width\":800,\"height\":800,\"caption\":\"Peerspace\"},\"image\":{\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/peerspace\",\"https:\\\/\\\/x.com\\\/peerspace\",\"https:\\\/\\\/instagram.com\\\/peerspace\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/peerspace\\\/\",\"https:\\\/\\\/www.pinterest.com\\\/peerspace\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCUP7_kldWXa7zRDge66pKfw\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/#\\\/schema\\\/person\\\/6f030d2549588c36de19e8e0db5f1945\",\"name\":\"Nina Gunther-Segal\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/?s=96&d=mm&r=g\",\"caption\":\"Nina Gunther-Segal\"},\"description\":\"Nina Gunther-Segal has been a professional copywriter and editor for almost a decade, including working with Peerspace since 2019. She studied sociology at Smith College, focusing on the relationship between the climate crisis and migration. Nina is also passionate about architecture and interior design, so she\u2019s thrilled to be able to research and write about beautiful Peerspaces in cities all around the world. When she\u2019s not writing or editing, Nina spends most of her time watching indie horror movies, falling down obscure Wikipedia rabbit holes, or training her cat to walk on a leash.\",\"sameAs\":[\"https:\\\/\\\/www.gunthersegal.com\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/ninagunthersegal\"],\"url\":\"https:\\\/\\\/www.peerspace.com\\\/resources\\\/author\\\/nina-gunther-segal\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"9 Things to Consider When Creating an Event Social Media Plan - Peerspace","description":"Here's how to create an event social media plan. It\u2019s a systematic schedule for what you post on social media and when you plan to do so.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"9 Things to Consider When Creating an Event Social Media Plan - Peerspace","og_description":"Here's how to create an event social media plan. It\u2019s a systematic schedule for what you post on social media and when you plan to do so.","og_url":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/","og_site_name":"Peerspace","article_publisher":"https:\/\/www.facebook.com\/peerspace","article_published_time":"2023-03-22T03:34:19+00:00","article_modified_time":"2024-08-21T17:10:49+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events.webp","type":"image\/webp"}],"author":"Nina Gunther-Segal","twitter_card":"summary_large_image","twitter_creator":"@peerspace","twitter_site":"@peerspace","twitter_misc":{"Written by":"Nina Gunther-Segal","Est. reading time":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/#article","isPartOf":{"@id":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/"},"author":{"name":"Nina Gunther-Segal","@id":"https:\/\/www.peerspace.com\/resources\/#\/schema\/person\/6f030d2549588c36de19e8e0db5f1945"},"headline":"9 Things to Consider When Creating an Event Social Media Plan","datePublished":"2023-03-22T03:34:19+00:00","dateModified":"2024-08-21T17:10:49+00:00","mainEntityOfPage":{"@id":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/"},"wordCount":1508,"publisher":{"@id":"https:\/\/www.peerspace.com\/resources\/#organization"},"image":{"@id":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/#primaryimage"},"thumbnailUrl":"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events.webp","keywords":["Corporate Event Planner","corporate events","event ideas","Event Planner","event planning","Event Planning Tips","events","instagram","social media"],"articleSection":["Events"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/","url":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/","name":"9 Things to Consider When Creating an Event Social Media Plan - Peerspace","isPartOf":{"@id":"https:\/\/www.peerspace.com\/resources\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/#primaryimage"},"image":{"@id":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/#primaryimage"},"thumbnailUrl":"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events.webp","datePublished":"2023-03-22T03:34:19+00:00","dateModified":"2024-08-21T17:10:49+00:00","description":"Here's how to create an event social media plan. It\u2019s a systematic schedule for what you post on social media and when you plan to do so.","breadcrumb":{"@id":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/#primaryimage","url":"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events.webp","contentUrl":"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/san-diego-Good-Life-Beach-Events.webp","width":1200,"height":800,"caption":"Source: Peerspace"},{"@type":"BreadcrumbList","@id":"https:\/\/www.peerspace.com\/resources\/creating-event-social-media-plan\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.peerspace.com\/resources\/"},{"@type":"ListItem","position":2,"name":"9 Things to Consider When Creating an Event Social Media Plan"}]},{"@type":"WebSite","@id":"https:\/\/www.peerspace.com\/resources\/#website","url":"https:\/\/www.peerspace.com\/resources\/","name":"Peerspace","description":"Resources for the Creative Community","publisher":{"@id":"https:\/\/www.peerspace.com\/resources\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.peerspace.com\/resources\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.peerspace.com\/resources\/#organization","name":"Peerspace","url":"https:\/\/www.peerspace.com\/resources\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.peerspace.com\/resources\/#\/schema\/logo\/image\/","url":"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/320180448_537730991614706_6776666821941108653_n.jpg","contentUrl":"https:\/\/www.peerspace.com\/resources\/wp-content\/uploads\/320180448_537730991614706_6776666821941108653_n.jpg","width":800,"height":800,"caption":"Peerspace"},"image":{"@id":"https:\/\/www.peerspace.com\/resources\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/peerspace","https:\/\/x.com\/peerspace","https:\/\/instagram.com\/peerspace","https:\/\/www.linkedin.com\/company\/peerspace\/","https:\/\/www.pinterest.com\/peerspace\/","https:\/\/www.youtube.com\/channel\/UCUP7_kldWXa7zRDge66pKfw"]},{"@type":"Person","@id":"https:\/\/www.peerspace.com\/resources\/#\/schema\/person\/6f030d2549588c36de19e8e0db5f1945","name":"Nina Gunther-Segal","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","caption":"Nina Gunther-Segal"},"description":"Nina Gunther-Segal has been a professional copywriter and editor for almost a decade, including working with Peerspace since 2019. She studied sociology at Smith College, focusing on the relationship between the climate crisis and migration. Nina is also passionate about architecture and interior design, so she\u2019s thrilled to be able to research and write about beautiful Peerspaces in cities all around the world. When she\u2019s not writing or editing, Nina spends most of her time watching indie horror movies, falling down obscure Wikipedia rabbit holes, or training her cat to walk on a leash.","sameAs":["https:\/\/www.gunthersegal.com","https:\/\/www.linkedin.com\/in\/ninagunthersegal"],"url":"https:\/\/www.peerspace.com\/resources\/author\/nina-gunther-segal\/"}]}},"_links":{"self":[{"href":"https:\/\/www.peerspace.com\/resources\/wp-json\/wp\/v2\/posts\/20125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.peerspace.com\/resources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.peerspace.com\/resources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.peerspace.com\/resources\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/www.peerspace.com\/resources\/wp-json\/wp\/v2\/comments?post=20125"}],"version-history":[{"count":0,"href":"https:\/\/www.peerspace.com\/resources\/wp-json\/wp\/v2\/posts\/20125\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.peerspace.com\/resources\/wp-json\/wp\/v2\/media\/89879"}],"wp:attachment":[{"href":"https:\/\/www.peerspace.com\/resources\/wp-json\/wp\/v2\/media?parent=20125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.peerspace.com\/resources\/wp-json\/wp\/v2\/categories?post=20125"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.peerspace.com\/resources\/wp-json\/wp\/v2\/tags?post=20125"},{"taxonomy":"cohort","embeddable":true,"href":"https:\/\/www.peerspace.com\/resources\/wp-json\/wp\/v2\/cohorts?post=20125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}