A rare architectural setting on one of the desert's most iconic streets. Located directly on El Paseo in Palm Desert, this original 1970 William Krisel-designed Mid-Century Modern building offers a distinctive backdrop for brand activations, seasonal pop-ups, product launches, photo and film productions, intimate events, and creative installations. Originally designed as the sales office for the celebrated Sandpiper community, the 1,151-square-foot post-and-beam building has been thoughtfully renovated while preserving its architectural character. Floor-to-ceiling windows, abundant natural light, clean architectural lines and a seamless relationship between the interior and surrounding desert landscape create an environment that photographs beautifully and can easily transform to reflect a brand's identity. The interiors feature custom white oak cabinetry, marble countertops, patinated brass and alabaster lighting, polished contemporary finishes and a fully renovated kitchen and bathroom. The result is warm, minimal and elevated—a ready-made setting for fashion, beauty, wellness, home, food, hospitality and lifestyle brands. What makes the property particularly unique is its visibility and outdoor presence. Located near the intersection of El Paseo and Highway 111, the building is the only commercial property on its block and offers a generous outdoor area that can be used for merchandising, installations, lounge settings, café concepts, product displays or experiential programming. The property includes five on-site parking spaces plus additional street parking. The nearby El Paseo/Highway 111 intersection sees approximately 35,500 vehicles per day, while the surrounding trade area includes Palm Desert, Rancho Mirage and Indian Wells and has an average household income of approximately $163,000 within five miles. Ideal Uses Seasonal brand pop-ups & retail residencies Brand activations and experiential marketing Fashion, beauty, wellness, home and lifestyle launches Coffee, culinary and hospitality concepts* Coachella / festival-season activations Modernism Week programming Product launches and press events Editorial and commercial photo shoots Film, television and commercial productions Furniture, art and design installations Influencer and creator events Private client experiences and VIP events Showrooms and temporary galleries Corporate retreats, dinners and intimate gatherings *Food/beverage concepts and public-facing activations subject to appropriate permitting, licensing and approval. The Space 1,151 SF interior Original William Krisel architecture Floor-to-ceiling glass Post-and-beam construction Exceptional natural light Custom white oak kitchen Marble countertops Designer lighting Renovated restroom Large surrounding outdoor area 5 on-site parking spaces + 3 street spaces Prominent El Paseo visibility Indoor/outdoor activation potential Furniture may be moved or removed by arrangement Brand signage and exterior installations considered with prior approval Location Set directly on El Paseo—the Coachella Valley's premier shopping and dining corridor—the property offers something unusually difficult to find in Palm Desert: an architecturally significant standalone building with both street presence and outdoor space. The location sits one block from the signalized El Paseo/Highway 111 intersection and is surrounded by an affluent residential and resort community. The brochure notes more than 82,000 residents within five miles and nearly 5,000 businesses in that same radius. For brands looking to establish a temporary desert presence during peak season, Modernism Week, festival season or other major Coachella Valley moments, the property offers the opportunity to create a complete branded environment rather than simply rent a room. Production Description For photo, film and commercial production, the property offers multiple distinct shooting perspectives within a compact footprint. The original Mid-Century Modern architecture provides strong exterior elevations, while floor-to-ceiling glass creates beautiful natural light throughout the day. The interior palette of warm woods, stone and neutral finishes is intentionally restrained, allowing products, wardrobe and creative direction to remain the focus. The generous exterior grounds provide additional opportunities for lifestyle photography, outdoor furniture, automotive-adjacent shoots, landscape settings and larger production setups. The aerial on page four of the property brochure really helps sell this—the building occupies a relatively small portion of the site, leaving a substantial amount of open exterior area around it.