Check Out These 11 Creative Workshop Ideas
Workshops are a great way to build brand loyalty and boost team morale. Whether you want to throw an internal workshop for your team, or host an event that’s open to the public, coming up with creative workshop ideas can get people engaged with your product and excited to interact with your company. This is especially important for new or unfamiliar products, like software or electronics, which take some practice to figure out. Put together a tutorial, host a contest, or find some other way to get people excited about what your company can offer.
Your workshop doesn’t even have to be strictly related to your products. Simply throwing a fun and exciting event that provides values to your customers will give them a positive association with your brand. Check out these 11 creative workshop ideas to come up with an activity that aligns with your company’s values. Once you have an idea in mind, search Peerspace to find the perfect space for your event by renting a venue from one of our local hosts.
1. Host a photography lesson
These days, it seems like everyone has a camera: either on their smartphone or a standalone digital camera. But with new technology coming out all the time — such as Google’s Night Sight camera — it can be hard to keep up. Hosting a photography workshop can be an effective way to build your brand while teaching a useful skill to your customers.
You can search for a professional photo studio on Peerspace with lighting equipment included, or rent a modern home or mansion to teach architectural or real estate photography. No matter what kind of business you are, it’s easy to come up with creative photography workshop ideas that have some association with your industry.
2. Offer a coding class
Coding is an incredibly in-demand skill that isn’t likely to lose its appeal anytime soon. Schools like General Assembly offer coding bootcamps to individuals or to entire companies to level up their coding skills. Get everyone on your team up to speed, or host a workshop that’s open to the general public to introduce them to the basics of UX design and other coding concepts.
3. Design a VR workshop
Companies are increasingly using virtual reality tools to train and educate their teams. But VR isn’t just for software companies. KneeVR offers a workshop on how VR can be used in healthcare industries. You could design a similar program to highlight aspects of your industry. This is a great way to insure that everyone on your remote or international team can attend the same workshop, even if they can’t all be in the same space.
4. Enjoy breakfast together
Mornings are a great time of day for workshops because they don’t require anyone to stay late after work or interrupt their evening routine. LinkedIn began offering a Masterclass Series at their office in London that included breakfast and networking. CreativeMornings hosts a lecture series on art and culture in cities all over the world that promises attendees free coffee and donuts.
5. Host a portable escape game
Visiting an escape room is a popular team-building idea, but you can also host an escape game as part of a standalone workshop or off-site activity. Companies like Puzzle Break can bring the game to you, with programs suitable for an unlimited number of participants. Or, you can design a customized game related to your company’s mission as part of either a training event for your staff or a brand activation idea that’s open to the general public.
6. Plan a recycling workshop
It can be hard to know where your recycling ends up or even which bin to put your bottles and cans into. Precious Plastic is helping to change that by bringing mobile recycling workshops to your event or office. They’ll show you how to sort, shred, and melt your recyclable plastics and turn them into useful, colorful products. If they’re not available when you need them, find out if your city offers any options for recycling or composting training sessions.
7. Brush up on your writing skills
Host a writing workshop for your team to focus on creative or business writing skills. Gotham Writers in New York City offers workshops on business writing to improve the quality of your internal and external communications. Invite an instructor to your office, or rent a Peerspace venue to host a writers’ retreat in a comfortable rural setting.
8. Host a demo day
Demo days are frequently hosted by startups in order to give teams a chance to present their projects and receive feedback from guests. You can host an event for an invite-only audience, or plan an internal demo day for various teams to update each other on their projects.
9. Moderate a panel discussion
Invite the public to a debate or panel discussion featuring your executive team, big-name writer, or thought leader in your industry. Host it at a Peerspace venue with A/V capabilities, so you can livestream the event to those who couldn’t get tickets or attend.
10. Organize a hackathon
A hackathon can be a fun way to energize your team and inspire new products. This is a great creative workshop idea for tech companies, but can be tailored to a variety of industries. Invite programmers to come up with a product using your app’s API and offer prizes to the winning team. Check out our list of creative hackathon ideas for even more possibilities.
11. Host a Mini Maker Faire
Makerspaces are workshops that feature hi-tech art and electronic tools, such as laser cutters, 3D printers, and more. Flagship Maker Faires attract thousands of people, but you can host a mobile makerspace or Mini Maker Faire sponsored by your team or company.
The best workshops are those that encourage active participation, as well as offer your participants a new skill or item to take home with them. These creative workshop ideas all fit the bill and can be tailored to take place at your office or a rented Peerspace venue. If you need additional gear or event staff, just ask your local host for recommendations, or call up the Concierge service to arrange for catering, A/V packages, and other options.